ASIA EDITION 2021 | HONG KONG

30 SEPT - 17 OCT 2021

FAIR DATES

Exhibition Dates: 30 Sept - 17 Oct 2021

Media & Private Preview: 30 Sept 2021

Exhibition Vernissage: 1 - 2 Oct 2021

Public Days: 3 - 17 Oct 2021

Venue: G/F Asia Standard Tower

59-65 Queen’s Road Central, Hong Kong

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THE VISION

Digital Art Fair Asia is the FIRST-EVER physical and online fair in Asia dedicated to immersive art experience, new media art and NFT Crypto Art where art lovers will see the most exciting artwork by cutting-edge international artists.

Created for every demographic to EXPERIENCE the future of art, DAFA's goal is to EDUCATE the new generation of artists, art curators, art administrators and

INSPIRE the young generation with curated digital art and NFT programmes.

DAFA's vision is to unleash the potential of ART X TECH in the constantly evolving digital landscape.

KEY FIGURES

$74M HKD+ NFTS SOLD

25,700
GUESTS

5.98M+ SOCIAL MEDIA REACH

220+ DIGITAL ART PIECES

62 DIGITAL ARTISTS

130+ MEDIA & PRINT ARTICLES

16 SEMINARS & WEBINARS

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THE ARTISTS

Showcasing over 200 digital and NFT artworks during the 21 day fair physically, DAFA 2021 had an impressive lineup of international and local contemporary artists ranging from Refik Anadol, Andy Warhol, Beeple, Jacky Tsai, Mad Dog Jones, King of Kowloon, Krista Kim, VICTOR WONG, Surreal HK, Henry Chu, Derry Ainsworth and more. DAFA set the new standard of digital international art fairs, displaying art in a way that has never been done before.

TECH

IMMERSIVE ROOM - REFIK ANADOL
THE REFIK ANADAOL IMMERSIVE ROOM WAS CREATED USING SUPER HIGH DEFINITION LED TECHNOLOGY, USING VISUALS CREATED FROM IMAGE DATA AND MACHINE LEARNING. THE EXPERIENCE WAS VERY WELL RECEIVED AND GENERATED A HUGE BUZZ WITH THE PUBLIC AND IN THE MEDIA.

VR ART EXPERIENCE - OCULUS
ONE OF OUR MOST POPULAR GUEST EXPERIENCES WAS THE VR ZONE, SHOWCASING INCREDIBLE INTERACTIVE ARTWORK BY YANG YONGLIANG 杨泳梁. THIS ARTWORK WAS ENABLED AND BROUGHT TO LIFE BY OCULUS TECHNOLOGY.

AUGMENTED REALITY, NFC AND DIGITAL AUTHENTICATION - ZHEN
BY PARTNERING WITH ZHEN, WE WE WERE ABLE TO BRING DIGITAL AUTHENTICATION TECHNOLOGY TO THE SHOW. USERS WERE ABLE TO SCAN ARTWORK ON THEIR PHONE USING NFC (NEAR FIELD COMMUNICATIONS) TECH, WHICH THEN ACTIVATED AN AUGMENTED REALITY EFFECT FOR USERS TO ENJOY AND ENGAGE WITH THE ARTWORK. IT ALSO PROVIDES A DIGITAL CERTIFICATE AND ALL THE ARTWORKS PROVENANCE.

DIGITAL DISPLAY - SAMSUNG
DIGITAL ART FAIR PARTNERED WITH SAMSUNG TO BRING OUR DIGITAL ARTWORKS TO LIFE. THE FAIR CONSISTED OF OVER 70 QLED AND 'THE FRAME' SCREENS. THE DETAIL, COLOUR AND BRIGHTNESS OF THESE SCREENS BROUGHT THE ARTWORK TO LIFE.

NFT MARKETPLACE -REFINABLE
IN 2021 WE PARTNERED WITH REFINABLE TO PROVIDE A MODERN, EASY TO USE NFT PLATFORM TO SUPPORT SALES OF OUR DIGITAL ART. ARTWORK WAS SOLD IN ETHEREUM AND WE HELPED TO INTRODUCE PEOPLE TO THE WORLD OF CRYPTOCURRENCY BY ONBOARDING GUESTS WITH A CRYPTO WALLET.

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In addition to a wide range of extraordinary NFT art and new media art displayed at the fair, DAFA has an extensive program of seminars across different art and technology topics.

Speakers include: